This Cookies Policy explains how Vellia Vey ("we", "us", or "our") uses cookies and similar tracking technologies on our e-commerce platform. We use cookies to analyze traffic, enhance your shopping experience, and process secure payments.
Cookies are small text files that are placed on your device when you visit our website. They help us make your shopping experience more efficient by remembering your preferences, maintaining your shopping cart, and providing personalized product recommendations.
Under EU law (GDPR and ePrivacy Directive), we can only store strictly necessary cookies on your device without your consent. For all other types of cookies, we need your explicit permission.
You have full control: You can change or withdraw your consent at any time using the controls above. Some cookies are placed by third-party services that appear on our pages, including analytics tools (Google Analytics, Firebase, Hotjar, Google Tag Manager), infrastructure services (AWS S3, Cloudflare), location services (Google Maps API), and payment processors (Airwallex, Antom, PayPal, Apple Pay, Google Pay, Klarna).
Need more information? For details about how we process your personal data beyond cookies, please review our Privacy Policy. For questions about this Cookie Policy, contact our Data Protection Officer at privacy@velliavey.com.
To provide you with the best possible shopping experience, we use cookies to power advanced A/B testing and product recommendation systems on our e-commerce platform:
We continuously test different versions of our website to improve your shopping experience. A/B testing cookies help us experiment with:
These cookies ensure you consistently see the same version throughout your visit, and help us measure which version performs better in terms of user satisfaction, conversion rates, and overall shopping experience.
Our recommendation system uses cookies to personalize your shopping experience by suggesting products you're likely to love. This includes:
Our recommendation algorithms analyze your browsing patterns (categories viewed, products clicked, time spent on pages), cart activity (items added, removed, or saved for later), wishlist contents, purchase history, and interaction patterns. We also use third-party services like Google Analytics and Hotjar to understand visitor behavior and improve the shopping experience.
Your Control: You can disable marketing and statistics cookies through our cookie consent banner, which will limit personalized recommendations but may result in less relevant product suggestions. Necessary cookies that support basic cart and wishlist functionality cannot be disabled as they are essential for the shopping experience.
Some of the cookies used on this website may result in data being transferred outside the European Union/European Economic Area (EU/EEA). This includes cookies from third-party service providers such as Google Analytics (United States), Hotjar (Malta), and payment processors. We ensure that such transfers are protected by appropriate safeguards, including Standard Contractual Clauses (SCCs) approved by the European Commission, to guarantee an adequate level of data protection in accordance with EU law.
As cookies may collect personal data, you have the following rights under the General Data Protection Regulation (GDPR):
To exercise any of these rights, please contact us using the details provided below.
If you have any questions about our use of cookies or wish to exercise your data protection rights, please contact us at:
Email: privacy@velliavey.com
Data Protection Officer: privacy@velliavey.com
You also have the right to lodge a complaint with your local data protection authority if you believe we have not complied with applicable data protection laws.
Necessary cookies help make a website usable by enabling basic functions like page navigation and access to secure areas of the website. The website cannot function properly without these cookies.
| Name | Provider | Purpose | Expiry | Type |
|---|---|---|---|---|
| __cf_bm [x5] | Cloudflare | This cookie is used to distinguish between humans and bots. This is beneficial for the website, in order to make valid reports on the use of their website. | 1 day | HTTP Cookie |
| _cfuvid [x4] | This cookie is a part of the services provided by Cloudflare - Including load-balancing, deliverance of website content and serving DNS connection for website operators. | Session | HTTP Cookie | |
| 1.gif | Cookiebot | Used to count the number of sessions to the website, necessary for optimizing CMP product delivery. | Session | Pixel Tracker |
| cart_id | Stores a unique identifier for your shopping cart, enabling you to add items, view your cart across different pages, and resume shopping on your next visit. This cookie also enables cart recovery features and synchronizes your cart across devices when logged in. | 30 days | HTTP Cookie | |
| cf_clearance | This cookie is used to distinguish between humans and bots. | 1 year | HTTP Cookie | |
| CookieConsent [x8] | Cookiebot | Stores the user's cookie consent state for the current domain | 1 year | HTTP Cookie |
| coupon_code | Remembers promotional codes, discount vouchers, or special offers you've applied to your order. This ensures your discount is automatically applied throughout your shopping session and at checkout, even if you navigate to different pages or temporarily leave the site. | 1 day | HTTP Cookie | |
| G_ENABLED_IDPS | Used for secure login to the website with a Google account. | 7974 years | HTTP Cookie | |
| session_id | Preserves users states across page requests. | 14 days | HTTP Cookie | |
| user_token | Preserves user session state across page requests. | 30 days | HTTP Cookie | |
| wishlist_id | Stores a unique identifier for your wishlist, allowing you to save favorite products for future purchase. This cookie enables you to build and maintain your wishlist across sessions and devices (when logged in), and may be used to send you notifications about price drops, back-in-stock alerts, or special offers on your saved items. | 30 days | HTTP Cookie | |
| awx_session | Airwallex | Essential for processing secure credit card and debit card payments. This cookie helps prevent fraud by identifying your device across payment sessions without storing any actual card details. Airwallex uses this to detect suspicious payment patterns and protect both you and our store from fraudulent transactions. Supports multiple payment methods including credit cards, digital wallets (Apple Pay, Google Pay), and buy-now-pay-later services (Klarna). | 1 year | HTTP Cookie |
| awx_device_id | Airwallex | Works in conjunction with awx_session to identify your device for fraud prevention during checkout. This cookie helps detect and prevent fraudulent payment attempts by creating a unique device fingerprint, enables payment method validation in real-time, and facilitates features like saved payment methods for faster future checkouts. Does not store actual payment card details. | 1 day | HTTP Cookie |
| bm_sz | Used in context with the website's BotManager. The BotManager detects, categorizes and compiles reports on potential bots trying to access the website. | 1 day | HTTP Cookie | |
| cart_currency | Remembers your selected currency preference for displaying prices throughout the website. This ensures consistent pricing in your preferred currency and enables accurate total calculations including currency conversion, taxes, and shipping costs based on your location. | 14 days | HTTP Cookie | |
| checkout_locale | Stores your language and regional preferences during the checkout process to ensure payment forms, shipping information, and order confirmation are displayed in your preferred language and format (such as date formats, address fields, and postal code validation). | 1 day | HTTP Cookie | |
| rc::a | Google reCAPTCHA cookie used to distinguish between humans and bots. Essential for preventing spam, abuse, and automated attacks on forms, login pages, and checkout processes. Protects the website and users from fraudulent activities without storing personal information. | Persistent | HTML Local Storage | |
| rc::b | Google reCAPTCHA session cookie for bot detection. Works with rc::a to provide real-time protection against automated submissions and malicious scripts. | Session | HTML Local Storage | |
| rc::c | Google reCAPTCHA session cookie for advanced bot detection. Analyzes user behavior patterns to ensure legitimate human interactions with the website. | Session | HTML Local Storage | |
| secure_customer_sig | This cookie is used in connection with the payment window - The cookie is necessary for making secure transactions on the website. | 20 years | HTTP Cookie | |
| _diamond_session | Essential session cookie that maintains your login state, shopping cart contents, and checkout progress across pages. Without this cookie, you would lose your cart items when navigating between pages and would need to log in repeatedly. | 14 days | HTTP Cookie | |
| g_state | Required for Google One Tap sign-in functionality. Enables seamless login with your Google account without repeatedly entering credentials. Essential for users who choose Google as their authentication method. | 180 days | HTTP Cookie | |
| internal_session | Internal session management cookie used to coordinate user actions across different parts of the website, ensuring consistent user experience and preventing session conflicts. | 14 days | HTTP Cookie |
Preference cookies enable a website to remember information that changes the way the website behaves or looks, like your preferred language or the region that you are in.
| Name | Provider | Purpose | Expiry | Type |
|---|---|---|---|---|
| CookieConsentBulkSetting-# | Cookiebot | Enables cookie consent across multiple websites | 1 year | HTML Local Storage |
| locale | The cookie determines the preferred language and country-setting of the visitor - This allows the website to show content most relevant to that region and language. | 1 year | HTTP Cookie | |
| timezone | Holds the users timezone. | Session | HTTP Cookie | |
| last_onboarding | Remembers the last onboarding step you completed, preventing repetitive tutorials on return visits. Enhances user experience by showing you only new features or skipping completed introductions. | Session | HTTP Cookie | |
| new_onboarding | Tracks whether you're a new user to display helpful first-time tutorials and guided tours. Ensures you receive appropriate onboarding experiences customized for new customers. | Session | HTTP Cookie |
Statistic cookies help website owners to understand how visitors interact with websites by collecting and reporting information anonymously.
| Name | Provider | Purpose | Expiry | Type |
|---|---|---|---|---|
| _ga [x2] | Registers a unique ID that is used to generate statistical data on how the visitor uses the website. | 2 years | HTTP Cookie | |
| _ga_# | Used by Google Analytics to collect data on the number of times a user has visited the website as well as dates for the first and most recent visit. | 2 years | HTTP Cookie | |
| _gat [x2] | Used by Google Analytics to throttle request rate | 1 day | HTTP Cookie | |
| _gid [x2] | Registers a unique ID that is used to generate statistical data on how the visitor uses the website. | 1 day | HTTP Cookie | |
| _hjHasCachedUserAttributes | Hotjar | Identifies if the cookie data needs to be updated in the visitor's browser. | Session | HTTP Cookie |
| _hjSession_# | Hotjar | Collects statistics on the visitor's visits to the website, such as the number of visits, average time spent on the website and what pages have been read. | 1 day | HTTP Cookie |
| _hjSessionUser_# | Hotjar | Collects statistics on the visitor's visits to the website, such as the number of visits, average time spent on the website and what pages have been read. | 1 year | HTTP Cookie |
| _hjTLDTest | Hotjar | Registers statistical data on users' behaviour on the website. Used for internal analytics by the website operator. | Session | HTTP Cookie |
| _hjUserAttributes | Registers statistical data on users' behaviour on the website. Used for internal analytics by the website operator. | Persistent | HTML Local Storage | |
| collect | Used to send data to Google Analytics about the visitor's device and behavior. Tracks the visitor across devices and marketing channels. | Session | Pixel Tracker | |
| hjActiveViewportIds | Hotjar | This cookie contains an ID string on the current session. This contains non-personal information on what subpages the visitor enters – this information is used to optimize the visitor's experience. | Persistent | HTML Local Storage |
| hjViewportId | Hotjar | Saves the user's screen size in order to adjust the size of images on the website. | Session | HTML Local Storage |
| user_preferences | Stores your shopping preferences and behavior patterns to power our product recommendation system. This cookie tracks your browsing history (categories viewed, products clicked, items added to cart or wishlist), purchase history, price sensitivity, preferred brands, and interaction patterns. Our recommendation engine uses this data to personalize your shopping experience by suggesting relevant products on the homepage, product pages, and in marketing emails. This includes "You May Also Like" recommendations, "Frequently Bought Together" suggestions, personalized deals based on your interests, and tailored product collections. The more you interact with our site, the better our recommendations become at helping you discover products you'll love. | 1 year | HTML Local Storage | |
| browser_id | Assigns a unique identifier to your browser for analytics purposes. Helps us understand aggregate browsing patterns, track unique visitors vs. returning visitors, and measure website performance metrics without identifying individual users. | 5 years | HTTP Cookie | |
| diamond_device_id | Creates a unique device fingerprint for cross-session analytics. Enables us to analyze how users interact with our site across multiple visits, understand device-specific behavior patterns, and optimize the shopping experience for different device types (mobile, tablet, desktop). | 1 year | HTTP Cookie | |
| product_view_history | Records which products you've viewed to analyze browsing patterns and popular product combinations. This data helps us improve product categorization, optimize product page layouts, and understand which products customers frequently compare before purchasing. | 30 days | HTTP Cookie | |
| search_history | Saves your recent search queries to improve search functionality and analyze search trends. Helps us identify gaps in our product catalog, optimize search result relevance, and understand what customers are looking for to improve our inventory. | 30 days | HTML Local Storage |
Marketing cookies are used to track visitors across websites. The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third party advertisers.
| Name | Provider | Purpose | Expiry | Type |
|---|---|---|---|---|
| #:session-data | Tracks the individual sessions on the website, allowing the website to compile statistical data from multiple visits. This data can also be used to create leads for marketing purposes. | Persistent | HTML Local Storage | |
| _gcl_au | Used by Google AdSense for experimenting with advertisement efficiency across websites using their services. | 3 months | HTTP Cookie | |
| test_cookie | Used to check if the user's browser supports cookies. | 1 day | HTTP Cookie | |
| attribution_user_id | Used in context with the website's marketing and advertisement. The cookie allows the website operator to track visitors and display targeted ads. | 1 year | HTTP Cookie | |
| last_pv_id | Sets a unique ID for the session. This allows the website to obtain data on visitor behaviour for statistical purposes. | 1 day | HTTP Cookie | |
| last_pv_time | Used in context with the website's marketing and advertisement. Sets a unique ID for the session. | 1 day | HTTP Cookie | |
| referrer_user_id | Detects how the user reached the website by registering their last URL-address. | 1 year | HTTP Cookie | |
| ayl_visitor | This cookie registers data on the visitor. The information is used to optimize advertisement relevance. | 30 days | HTTP Cookie | |
| test | Used to detect if the visitor has accepted the marketing category in the cookie banner. Helps track user consent preferences for marketing cookies to ensure GDPR compliance. | 1 day | HTTP Cookie | |
| attribution_params | Captures marketing attribution parameters from URL query strings (UTM parameters, referral sources, campaign IDs). Tracks which marketing channels, campaigns, or partners drive traffic and conversions. Essential for measuring ROI on marketing spend and optimizing advertising strategies. | 1 year | HTTP Cookie | |
| t | Pixel tracking cookie used to measure ad impressions, clicks, and conversions. Enables retargeting campaigns by identifying users who visited specific product pages or added items to cart but didn't complete purchase. | Session | Pixel Tracker |
This website uses cookies from third-party service providers to enable certain features and improve user experience. These third parties may collect personal data through cookies, including but not limited to:
Note: Some services listed below (such as Google Maps API, Google Tag Manager, AWS S3) may not set traditional cookies but are included for transparency as they process user data through other means (JavaScript APIs, local storage, or server logs).
Important: We do not control these third-party cookies. Each third party is responsible for their own data collection practices and compliance with applicable privacy laws. We recommend reviewing their privacy policies to understand how they collect, use, and protect your data.
You can withdraw your consent for third-party cookies at any time by using the cookie management options available on this page or through your browser settings.
We may update this Cookie Policy from time to time to reflect changes in our practices, legal requirements, or new technologies. When we make significant changes, we will notify you through a prominent notice on our website or by email (if you have provided us with your email address).
We recommend that you review this policy periodically to stay informed about how we use cookies and protect your data. The "Last Updated" date at the bottom of this page indicates when this policy was last revised.
Cookie declaration last updated on 03/18/2026
This policy complies with the EU General Data Protection Regulation (GDPR) and the ePrivacy Directive.